SIMONE BEMPORAD, Director of Communications and Public Affairs of Generali Spa is "communicator of the year 2018

Special recognition to Massimiliano Lanzi, manager of "“Centrostudi Giornalismo e Comunicazione".

 

 

This is the decision of the jury formed by Gerardo Capozza, Chief of Ceremonial at the Presidency of Councilor, Marco Bardazzi, ENI SpA External Communication Director, Alessandro Bracci, Director of Roma Siae, Leonardo Bartoletti, journalist, Giovanni Buttitta, external relations manager and special projects, external communication and sustainability Terna Spa, Nicola Cerbino, Head of the press office of the A. Gemelli University Polytechnic Foundation in Rome, Danilo Di Tommaso, Director of Communications and relations at CONI, Ludovico Fois, Head of External Relations and institutional affairs at ACI, Carlo Gambalonga journalist, Flavio Natalia deputy director SkyTg24, Massimiliano Paolucci, director of external relations at ACEA spa, Stefano Porro, Director of external relations affairs and institutional affairs at ADR spa, Valeria Speroni Carli, head of press Menarini Industrie Farmaceutiche Riunite srl and Luciano Tancredi, Director of External Relations and institutional at Condotte spa.

 

"Bemporad - stated in the jury's motivation - has created a complex integrated communication strategy to illustrate Generali's important intervention in the heart of Piazza San Marco in Venice, linking it with a series of corporate social responsibility initiatives aimed at a wide range of initiatives, from the fight against poverty to the creation of startups by refugees. The media success has been remarkable, with dozens of articles and services in the national and international press. And the initiative presents many innovative aspects from the point of view of communication, including the use - as "communicators" - of 70 million employees and 200 thousand agents of Generali. "

 

The awarding of the prizes will take place on Saturday 9 June at 9.00 pm Piazza Santa Restituta in Lacco Ameno and will be preceded by a series of debates, taken from the cameras of RAI NEWS 24, which will feature journalists, politicians, experts in economics and foreign policy.

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